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In 2005 Procter and Gamble coined the term “First Moment of Truth” to describe the first 3-5 seconds the consumer’s eyes meet a product on the store shelf, likely adjacent to a competitor, and they make the decision to purchase that product over the competitor’s...
Smart Sensing Devices Are Reshaping Human-Centered Research & Forming New Product Portfolios In the rapidly evolving landscape of smart technology, the future of AI-sensor devices holds vast potential to revolutionize how we interact with our environment. As we...
Once computational modeling and simulation (CM&S) was officially sanctioned by the FDA, “regulatory grade analysis” has become a rapidly growing trend in medical device development. SES Force-4’s leveraging of computational modeling and simulation based approaches...