Consumer
Sustainability and packaging for e-commerce are driving forces shaping how consumers perceive, acquire, and experience products throughout the product life cycle. Our decades of experience in design, analysis, and manufacturing empower our team to deliver next-generation product experiences, resulting in competitive positioning and significant cost savings.
Consumer Product Design & Packaging
Market demands on consumer packaging have never been greater. The drive for innovation and standardization in manufacturing and fulfillment creates unique challenges. Communicating brand and product superiority while protecting and creating an exceptional experience requires specialized engineering and design expertise.
Looking Forward
VI-6™—Virtual Drop Test Simulation Tool
VI-6™ provides a streamlined, intuitive platform that empowers packaging professionals to test the effectiveness of e-commerce-designed packaging virtually, requiring no physical model or product.
Looking Forward
VI-6™—Virtual Drop Test Simulation Tool
VI-6™ provides a streamlined, intuitive platform that empowers packaging professionals to test the effectiveness of e-commerce-designed packaging virtually, requiring no physical model or product.
Elevate Your Brand
Beyond brand communication and maximizing consumer experience, it’s essential that packaging maintains the product’s integrity throughout primary and secondary shipping. Engineering packaging that meets sustainability initiatives and withstands the rigors of today’s brick-and-mortar retail and online shipping needs is one of the most critical challenges in today’s world.
Consumer
Case Studies
Featured Content
Case Studies & Industry Stories
Custom Rubber-Seal Design
The Challenge: A silicone rubber seal design issue was perceived as poor workmanship, manifested as visible gaps in the part assemblies of a household consumer appliance, potentially harming the brand image. Directly competing design requirements were at play. A high...
FDA Cranks Up Pressure for Modeling and Simulation
FDA Cranks up Pressure for Modeling and Simulation In November 2023, the FDA released new guidance on assessing the credibility of computational modeling and simulation (CM&S) in medical device submissions. This guidance underscores the agency's...
The Real Secret of eCommerce Success…Grace
In 2005 Procter and Gamble coined the term “First Moment of Truth” to describe the first 3-5 seconds the consumer’s eyes meet a product on the store shelf, likely adjacent to a competitor, and they make the decision to purchase that product over the competitor’s...